Community Overview
The Test Community Network continues to grow as a vibrant hub for assessment professionals, bringing together experts from across the sector.
Email Engagement
Our email open rate of 41.7% significantly exceeds industry benchmarks, demonstrating strong engagement with our content and community updates.
Membership Composition
| Member Type | Percentage |
|---|---|
| Awarding or Professional Assessment Bodies | 43.3% |
| Vendors | 39.5% |
| Other | 26.1% |
| Consultants | 8.3% |
| Higher Education Institutions | 3.7% |
Our diverse membership spans the entire assessment ecosystem, from awarding bodies to innovative vendors, creating rich opportunities for knowledge sharing and collaboration.
Social Media Presence
LinkedIn Engagement
LinkedIn Content Performance
Our LinkedIn presence generates significant engagement, with top-performing posts reaching thousands of assessment professionals. Recent highlights include:
- Deep research capabilities discussion: 29,994
- Assessment types demonstration: 3,087
- Company Celebration: 2,880
- British Council Assessment Conference: 2,630
- Tech Community Network launch: 2,189
Webinar Attendance
(Live & On-Demand)
Our webinar series continues to attract strong participation, with an average of 89 attendees per session across both live and on-demand viewing.
Digital Reach
The Test Community Network website has seen remarkable growth, with unique visitors increasing by 80% and page views more than doubling year-over-year. The site serves as a central resource for assessment professionals seeking knowledge, connections, and opportunities.
Looking Forward
These statistics reflect a thriving, engaged community at the forefront of assessment innovation. With strong email engagement, diverse membership, active social media presence, consistent webinar participation, and impressive website growth, the Test Community Network is well-positioned to continue driving meaningful conversations and connections in the assessment sector.